Insights on Building Successful Startups

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Jason Cohen, a seasoned entrepreneur with over 25 years of experience, has launched a new platform, “A Smart Bear: Longform,” where he delves into lessons learned from building two unicorn companies—one bootstrapped, the other venture-funded. The platform offers in-depth articles that provide valuable guidance for aspiring entrepreneurs.
A SMART BEAR

In his article “Excuse me, is there a problem?” Cohen discusses why many startups fail despite addressing real problems with effective solutions. He emphasizes that merely solving a problem isn’t sufficient; understanding market dynamics and customer behavior is crucial for success.

Another notable piece, “Your customers hate MVPs. Make a SLC instead,” critiques the traditional Minimum Viable Product approach. Cohen advocates for creating products that are Simple, Lovable, and Complete (SLC), arguing that this strategy better satisfies customers and enhances product adoption.

Through these writings, Cohen provides practical advice for entrepreneurs, drawing from his extensive experience in the startup ecosystem.

Source: A Smart Bear, https://longform.asmartbear.com/

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